Welcome (for food service)
SecretSauce learns your dishes, prices, photo style, and brand once, then generates on-brand content for your restaurant automatically.
SecretSauce learns your dishes, your prices, your photo style, your brand, and generates on-brand content from it automatically, without you re-explaining your menu every time you ask for something.
Most AI tools start from zero every time you use them, which is why the food in the photo rarely matches the food on your plate. SecretSauce is different. You build a Brand Brain once (your logo, fonts, photo style, and full dish list) and everything you generate from that point draws on it.

Who is it for?
- Restaurant, cafe, bakery, and food service owners who want a steady stream of content without hiring a photographer or designer
- Marketing teams running multiple locations who need consistent menus and posts across all of them
- Anyone managing a delivery listing, a print menu, and a social calendar at the same time
What can you create?
- Print menus
- Delivery menus (Deliveroo, Uber Eats, etc., specs)
- Dish photos
- Promos and specials
- Social media posts, stories, and carousels
- UGC videos
- Packaging mockups
- ...and more

How does it work?
- Build your Brand Brain: Add your logo, pick a photo style, and set your fonts.
- Add your dishes: Build your menu with name, price, and category for each dish.
- Generate: Turn phone photos into studio-quality shots, then post, print, or schedule.
What's in these guides?
These guides cover everything you need to get your menu and your content running.
If you're new, start with Quickstart. You'll have your Brand Brain and your first dish photo done in about 5 minutes.
If you're looking for something specific, use the menu on the left.